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Established in 2014, UNDONE is the world’s leading custom watch label founded by a team of dedicated watch industry veterans.
Free shipping
1-year warranty
14-day returns

100% custom-made watches

KNOW HOW IT’S MADE

This is where the magic happens. Your custom selected hands, dial, case and bezel details will be put together by skilled watchmakers, creating a watch that's uniquely yours.
Print your Initials Dial
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BUILD YOUR WATCH FROM SCRATCH...

UNDONE offers both Japanese TMI mechaquartz and automatic custom watch movements (supplied by SEIKO Manufacturing (H.K.) Limited). Both have their own benefits and use cases but importantly, as the heart of any piece, serve as the foundation of your watch-to-be. Using our very own online custom watch builder, we encourage you to change the hands, strap, case, dial and more to get a combination that only you would think of.

TO LET YOUR PERSONALITY SHINE THROUGH.

We do all this to help you find a personalized watch that truly breathes your individuality and tastes. Sure, you could spend as much as you like on a designer watch…but how many others are wearing the exact same piece? UNDONE wants to be your introduction to everything the world loves about watchmaking and more. Read more about us here.